A Self-Publisher’s Third Year in Numbers

I won’t say 2016 has been a bad year, but it hasn’t been quite the year I had in mind a year ago either. I had expected to publish two more books than I did; another photo book in collaboration with Ingvild Eiring and a short story collection. I also thought 2016 would be the year I’d put some money into promoting my work and by doing so sell more books, but I got laid off work for three months and simply couldn’t blow money on such fancy notions.

But 2016 has also been kinda awesome. I got around to get my driver’s license (about time, I’m 35). All the Things a Woman Oughtn’t Do – The Ballad of Zerelda Glanton got a proper exhibition at Studio Cyan in Oslo. I finally got into wetplate photography, and I’m loving it.  And I published The 7th Bullet, the third book in The 9 Lives of The Outlaw known as Crazy Cat series. On top of these major events I’ve met some fantastic new people and had many a good time with old friends.

So, here’s the plan for 2017:

  • Publish another photo book with Ingvild Eiring
  • Publish a short story collection
  • Publish the first The 9 Lives of The Outlaw known as Crazy Cat omnibus (Book 1-3)
  • Probably publish a photo book of self portraits I’ve shot the last ten years
  • Maybe (if time allows it) publish Black Lily, the fourth book in The 9 Lives of The Outlaw known as Crazy Cat series

That’s pretty much it. I’ve got a few other things brewing too, but I’ll allow those projects to pop up as a surprise if/when they’re good and ready to be revealed.

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My so-called #2016bestnine on Instagram

A Self-Publisher’s Third Year in Numbers
A year ago I wrote the post A Self-Publisher’s Second Year in Numbers, and the year before A Debut Novel’s First Year in Numbers. This is the follow-up to those posts.

The Books
Embers at Dawn was published in December 2013, An Obelus Wheeze in April 2015, All the Things a Woman Oughtn’t Do – The Ballad of Zerelda Glanton in July 2015 and The 7th Bullet in July 2016. I include free copies when I say “sold,” at this point I’m more concerned about getting my work into the hands of as many readers as possible, than getting rich. Here’s the cold, hard numbers of my books’ success so far: 

Embers at Dawn

Copies sold per year:

2013: 233

2014: 1106

2015: 337

2016: 110

Movements on Goodreads:

To-read:

2014: 929 + 7 reviews and 13 ratings

2015: 878 +  8 reviews and 21 ratings

2016: 866 + 8 reviews and 20 ratings

It also has one review on Amazon and one on Smashwords.

An Obelus Wheeze

Copies sold per year:

2015:  39 

2016: 9

Movements on Goodreads:

To-read:

2015: 595 + 5 reviews and 15 ratings

2016: 570 + 6 reviews and 17 ratings

It also has one review on Amazon.

The 7th Bullet

Copies sold per year:

2016: 22

Movements on Goodreads:

I have hosted one Goodreads giveaway for it where I gave away nine books, 1092 people requested it.

To-read:

2016: 416 + 3 reviews and 5 ratings

It also has one review on Amazon.

All the Things a Woman Oughtn’t Do – The Ballad of Zerelda Glanton

Copies sold per year:

2015: 15

2016: 29

Movements on Goodreads:

I have hosted two Goodreads giveaways for it where I gave away one book, 1036 people requested it in 2015 and 1332 in 2016.

To-read:

2015: 407 + 3 reviews

2016: 694 + 3 reviews

Social Media and Merchandise

Followers per year: 2014 – 2015 – 2016

WordPress: 35 – 49 – 53

Facebook: 130 – 144 – 175

Instagram: 98 – 147 – 363

Twitter: 67 – 137- 209

I haven’t made any new merchandise and pretty much ignored the whole thing in 2016, and consequently not seen any of the stuff that’s already for sale move. I’m considering bringing my Etsy store back to life and fill it with darkroom prints and wetplates, but it’s not on top of my list – I need to get a few unfinished projects done first.

So, there you are; my third year as a self-publisher in numbers. I sold a total of 170 books, an epic low, but I intend to change that trend asap. Until next time, have a good one!

I Do Wetplates Now

From my first wetplate shoot with model Ingvild Eiring.

I’ve been dreaming about this for years! So, I finally decided to do something about it – I bought a large format camera, chemicals and equipment, and a month ago I attended a wetplate workshop hosted by Sarah Lycksten in Sweden, and have been busy shooting plates since.

I’ll make a dedicated gallery for my wetplate work over at julieloen.com as soon as I have enough decent plates to show off. In the meantime, you can follow my progress and fails on Instagram – I’ve set up an account dedicated exclusively to my wetplate work called Aether & Instant.

Zerelda Exhibition

Yeee-haw! The exhibition of images from the photo book I made in collaboration with Ingvild Eiring kicks off at Cyan Salong in Oslo next Friday. Prints, originals and, of course, the book itself will be for sale.

Here’s what y’all need to know:

Launch party: Friday, September the 16th from 18.00.

Talk, yup… that’s right, Ingvild and I will be rambling on about the project on Thursday the 22nd from 19.00.

The exhibition will be up and running for two weeks, with regular hours from Saturday the 17th to Friday the 30th of September. Open Tuesday – Sunday from 12-15.00. Closed on Mondays.

Ingvild and I will be present at the launch party and the talk, and I will be present at the gallery on the weekends (Friday – Sunday). Stop by and and say howdy! 🙂

We Are Raven

I did a shoot recently, with model Ingvild Eiring, that was inspired by Siri Pettersen’s wonderful fantasy series The Raven Rings. To my great delight Siri loved the pictures and posted a whole album with images from the shoot on Facebook. To see more of the images head on over to my photo website julieloen.com

We did the shoot in the woods behind my house. I’ve done many shoots there before and never felt creeped out, but this day was different. Before we got started we came across a dead hare on the trail, and when we were ready to shoot a tree fell over close by us – the sound it made was… Well, it sounded like a troll was smashing through the forest. The rest of the day we didn’t hear a single bird, they were all inexplicably gone. But the forest wasn’t quiet, dead trees swayed in the wind, their shrivelled bodies creaking and screaming like something out of a horror movie.

The 7th Bullet is Out Now!

The 7th Bullet is the third book in the The 9 Lives of the Outlaw Known as Crazy Cat series—a Gothic western that draws upon elements from both horror and crime. It’s a foreboding tale of friendship and grief, madness, and haunts, and seeing a man about a horse.

Lee is offered a chance at freedom—all she has to do is assist a Pinkerton detective during an investigation and sign a contract where she swears to become a law-abiding citizen. She agrees to help the detective, but will she sign the contract and give up her outlawing ways?

The investigation brings her to the arid Bonneville flats and a lodge run by a family of spiritualists. They may or may not be able to talk to the dead, but they certainly have a connection to them.

Get your copy here:

Paperback

or e-book from

Amazon(Kindle)

Smashwords

Barnes & Noble (Nook)

iBooks

Google Books

Ebok.no

or

Enter my Goodreads giveaway for a chance to win a signed copy of the paperback edition here.

 

Paws in the air!

My good friend and often partner in crime Ingvild Eiring does more than model, make-up and costume, she is a terrific sculptor as well. Her speciality is mice in victorian clothing. I asked her to make me a Crazy Cat inspired mouse… and then this happened. Mad Mouse came to life. I couldn’t be happier with the result, every little detail is perfect, from Lee’s (Crazy Cat) whisker scars to a pair of tiny spurs. Everything is handmade, even the clothes are sewn by Ingvild.

Ingvild takes commissions, if you want a custom mouse too, just send an email to: ingvild.eiring@gmail.com

Zerelda Rides Again

Y’all! I’ve got great news! Zerelda will get a proper exhibition in September at Cyan Studio in Oslo. All the original polaroids featured in the book will be on display (and for sale) along with a selection of bigger prints (also for sale). I’ll get back to y’all with the details in due time before the event.

AND! All the Things a Woman Oughtn’t Do – The Ballad of Zerelda Glanton is now available at my favourite bookstore in Oslo: Tronsmo AND at Oslo’s darkest and finest fashion haunt: Hevn. Both stores are well worth a visit.

A Fistful of Cowgrrrls

I was going to write a post about why I’m a feminist for today (March 8th), but I have too many beginnings and no ending to that rant. I meant to design a few Cowgrrrl T-shirts too, but I’ve been so swamped with editing my third novel that I ain’t found the time or the inspiration to veer off from working on the book to get around to it. I meant to do a whole mess of things, but time would not allow it. So, instead I give you this – five western movies featuring female protagonists I have enjoyed, and two I am looking forward to seeing.

TRUE GRIT

I’ve lost count of the places I’ve read that Mattie Ross finds a man of true grit in Rooster Cogburn. I won’t argue against the fact that Cogburn does indeed possess a whole damn lot of grit, but to me it is blatantly obvious that Mattie is the one with true grit – the obvious irony in both title and project when she goes searching for a man with true grit, and then it turns out that she is the one who possesses the trait galore herself.

MEEK’S CUTOFF

A somber and realistic movie about settlers on the Oregon Trail in 1845. Not your typical western, I’d dare say it’s an anti western in its lack of shoot-outs and action, and with the typical hero character (the mountain man Meek) being, to put it plainly, a buffoon.

SWEETWATER

Gritty revenge movie with a great sense of humor and a badass lady in the lead.

THE QUICK AND THE DEAD

I love this movie! I get so doggone excited just thinking about it I get stumped for words. Sharon Stone! Lady gunslinger! OMG! Just see it already!

BAD GIRLS

An early nineties movie on the same trail as Young Guns. It’s fun. It’s easy. It’s Hollywood… don’t take it too seriously.

…and the movies I ain’t had the chance to see yet.

THE KEEPING ROOM

JANE GOT A GUN